Hey Rakshit, I haven’t heard back from you so I just wanted to make sure you haven’t been attacked by ninja kittens (they’re causing pandemonium across the globe). Please let me know that you’re okay. I’m too worried about ninja kittens to even think about FranklyMe right now. Try again in a few months. I’m… Read More Best ever follow up mail from Business development person I have got
I recently came across a concept of contrast for marketing which marketers use very effectively. Here is how it goes – ” IF you first lift up light, and then lift the heavy, it will feels way heavier than it is. If you first met / talked to an attractive person in party and then met… Read More Contrast principle of Influence
….. Haan.. Mai apna kaam business karta hoon. Mai nahi sunta kisi ki.. Lekkin fatti rehti hai… Aana padta hai roz kaam par… …… Yeh kahaan daaloge meri photo? Internet par ? Like wagera ayenge fir mai famous ho jaaooonga… ……………………………………… Yes.. I do my own business.. I dont listen from anybody… But there is… Read More Bhai business kaisa chal raha hai? Tum bhi toh business man ho…
One of my blog followers asked me a question which I am answering here on my blog today. What is my take on Digital Marketing for Small Micro Mid Scale Enterprises. While answering this question I am focusing on Digital as a marketing medium but not as a solution for operational efficiency and other aspects of… Read More 11 ways of Digital Marketing for Small Micro Mid Scale Enterprises
3 Years ago, While Myntra was not so old, I was huge fan of Myntra’s Website. It had simply amazing user interface and user experience. Myntra had no mobile app at that point of time. I was so much impressed by its ui/ux that I also covered everything I liked about it in few slides.… Read More Why Myntra Shut Down Its Website, One Good Possibility !
I recently came across this article in Ad-Week. The story of GAP. It was a great brand one day and its brand identity was very much felt by its consumers, in its products, communications and everything else GAP. Then one day it decided all together to serve fashion needs to all kinds of people who… Read More BIG BIG NO to Modern day theory of everything to absolutely nothing
I have been working on Facebook advertising bench-marking reports where I compare this years social media reach and engagement numbers of a brand’s same campaign with last years. Or In few cases I compare the social media numbers of product launches like mobile phones of the same brand with similar models of last year. Here… Read More Write this down and never spend a penny of Facebook page like advertising after reading this.